{"title":"Ellyla","description":"\u003cp\u003eEllyla (pronounced El-lyla) is a British accessories brand founded by Sarika and Ian, and named after their daughter. Built on a love of India’s craft traditions, the brand works directly with skilled artisans who have refined their techniques across generations — no agencies, no middlemen, just makers and the people who wear their work.\u003c\/p\u003e\u003cp\u003eEach bag is handwoven from chrome-free, vegetable-tanned leather and designed by Sarika in the UK. Classic in silhouette, considered in construction, and made to be used for years rather than seasons. Transparent about its practices and committed to a fairer fashion future.\u003c\/p\u003e","products":[{"product_id":"ellyla-amora-shoulder-bag","title":"Ellyla Amora Shoulder Bag","description":"\u003cp\u003eThe Amora is a handwoven leather shoulder bag built for the kind of day that asks a lot of you. Wide-sided, deep-based, and generously proportioned, it holds everything without the bulk — soft, lightweight, and foldable enough to pack flat when you don’t need it.\u003c\/p\u003e\u003cp\u003eEach bag is handwoven by skilled artisans using chrome-free, vegetable-tanned buffalo leather — a material that develops its own natural texture and character over time. The removable base plate keeps the structure when you want it; the magnetic closure keeps things secure without fuss. Comfortable shoulder straps sit well all day.\u003c\/p\u003e\u003cp\u003eAvailable in Burgundy and Sand. A bag that earns its place in the rotation.\u003c\/p\u003e","brand":"Ellyla","offers":[{"title":"Burgundy","offer_id":63016580383050,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true},{"title":"Sand","offer_id":63016580415818,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/4154\/7850\/files\/IMG_4885_2.webp?v=1787252658"},{"product_id":"ellyla-amora-shoulder-bag-with-insert","title":"Ellyla Amora Shoulder Bag with Insert","description":"\u003cp\u003eThe Amora is a handwoven leather shoulder bag built for the kind of day that asks a lot of you. Wide-sided, deep-based, and generously proportioned, it holds everything without the bulk — soft, lightweight, and foldable enough to pack flat when you don’t need it.\u003c\/p\u003e\u003cp\u003eThis version includes a removable cotton insert to help organise the interior — useful for keeping smaller items in order without adding weight. Remove it when you want the bag to breathe freely.\u003c\/p\u003e\u003cp\u003eEach bag is handwoven by skilled artisans using chrome-free, vegetable-tanned buffalo leather, giving every piece its own natural texture and character. Magnetic closure, removable base plate, and comfortable shoulder straps that sit well all day.\u003c\/p\u003e\u003cp\u003eAvailable in Khaki and Stone.\u003c\/p\u003e","brand":"Ellyla","offers":[{"title":"Khaki","offer_id":63016939880778,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true},{"title":"Stone","offer_id":63016939913546,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/4154\/7850\/files\/e15e4aaac076bab6c4ea48f8e55e862d0607a196a70b68035adad7d9444a0187.png?v=1785057805"},{"product_id":"ellyla-isla-shoulder-bag","title":"Ellyla Isla Shoulder Bag","description":"\u003cp\u003eThe Isla is a handwoven leather shoulder bag designed for the long haul — effortless enough for everyday, considered enough to last for years. Soft, lightweight, and generously proportioned, its relaxed silhouette moves easily between work, weekends, and travel.\u003c\/p\u003e\u003cp\u003eHandcrafted by skilled artisans using premium chrome-free, vegetable-tanned leather, each Isla develops a rich patina over time — a bag that becomes more itself the more it’s used. The generous interior holds your daily essentials with ease, secured by a magnetic stud fastening that keeps the clean lines intact. Comfortable shoulder straps sit well all day without digging or slipping.\u003c\/p\u003e\u003cp\u003eAvailable in Espresso and Tan. A piece you’ll reach for season after season.\u003c\/p\u003e","brand":"Ellyla","offers":[{"title":"Espresso","offer_id":63016522973514,"sku":null,"price":220.0,"currency_code":"GBP","in_stock":true},{"title":"Tan","offer_id":63016523006282,"sku":null,"price":220.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/4154\/7850\/files\/a2440368a07550d5a56c3ef57cebb1200006c97a4df886455f5c3b3356c2c3fc.png?v=1785883319"},{"product_id":"ellyla-selina-handbag","title":"Ellyla Selina Handbag","description":"\u003cp\u003eThe Selina is a handwoven leather handbag with a soft hobo silhouette — curved, relaxed, and quietly elegant. Spacious enough for your daily essentials, it carries without effort: wear it on the shoulder or carry it by hand, depending on the day.\u003c\/p\u003e\u003cp\u003eEach bag is handwoven by skilled artisans using chrome-free, vegetable-tanned buffalo leather, giving every piece its own natural texture and character that deepens with use. A magnetic closure keeps things secure while preserving the bag’s clean, unfussy lines.\u003c\/p\u003e\u003cp\u003eAvailable in Espresso, Stone, and Khaki.\u003c\/p\u003e","brand":"Ellyla","offers":[{"title":"Espresso","offer_id":63016864907594,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true},{"title":"Stone","offer_id":63016864940362,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true},{"title":"Khaki","offer_id":63016864973130,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/4154\/7850\/files\/IMG_4891.webp?v=1787253699"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/4154\/7850\/collections\/IMG_4885_2.webp?v=1787254503","url":"https:\/\/frejashome.com\/collections\/ellyla.oembed","provider":"Freja's Home","version":"1.0","type":"link"}